Gordon’s traces its roots back to 1769, when Alexander Gordon set up shop in London. Since then, Gordon’s London Dry Gin has become the world’s best-selling gin, prized for its crisp, juniper-driven style and unwavering quality. In the 1880s, bartenders began “pink gin” by steeping Angostura bitters in Gordon’s; that tradition inspired today’s fruit-forward take.

In response to the global boom in pink-gin cocktails, Gordon’s launched Premium Pink Distilled Gin in the mid-2010s. Instead of relying on bitters, this variant infuses real strawberry, raspberry, and redcurrant flavours directly into the spirit, producing a naturally blushing hue and sweet-tart complexity.

To meet demand for convenience, Gordon’s expanded Pink into a premixed Gin & Soda. By marrying Premium Pink Gin with sparkling soda water, they created a low-alcohol (4% ABV) canned drink that’s ideal for effortless, on-the-go enjoyment.

On the nose, look for bright strawberry jam, raspberry preserves, and a whisper of juniper. The first sip delivers a vibrant, fruit-driven sweetness balanced by the crisp effervescence of soda. Mid-palate, subtle pine and coriander notes emerge, nodding to Gordon’s botanical heritage. The finish is light, refreshingly dry, and lingers with a hint of redcurrant tartness.

The can and bottle feature Gordon’s signature forest-green logo accented by pastel pinks and reds. A stylized berry cluster graphic emphasizes the real-fruit promise. The sleek, slim cans are decorated with gloss highlights to catch light at bars and beachside gatherings, while the 330 mL bottle sports a classic crown seal cap.

While designed as a standalone serve, Premium Pink Gin & Soda can be a base for spritz-style cocktails.

Try: 

Pink Sunset: Over ice, pour 1 can of Gin & Soda, add a splash of Aperol, and garnish with a dehydrated orange wheel. 

Berry Fizz Punch: In a pitcher, mix 4 cans Gin & Soda, 500 mL chilled rosé, and handfuls of fresh raspberries and mint leaves.   

Gordon’s parent company Diageo emphasizes responsible sourcing of botanicals and reduction of packaging waste. The slim-can format uses less aluminium per serving than wider cans, and glass bottles are fully recyclable. Enjoy in moderation and recycle when you’re done.

By combining a storied gin heritage with modern RTD convenience, Gordon’s Premium Pink Gin & Soda lets you taste real berries in every bubbly sip. Whether you’re lounging by the pool, firing up the grill, or dreaming up a fruity spritz, this ready-to-drink favourite brings the essence of summer fruit to your glass. If you’re curious about other RTD innovations (like Gordon’s Sicilian Lemon Gin & Tonic) or want recommendations for pairing this with charcuterie boards, just say the word!